Turn your marketing context into X posts you can review and publish.
Kanso drafts posts for X from what it knows about your company, in your brand voice or your founder's. You edit, regenerate or dismiss each one, then publish it through your connected account when you are ready.
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Posting well on X is mostly workflow
The hard part is rarely having something to say. It is turning it into good posts, again and again, and getting them out.
Consistency is hard
Posting regularly means finding something worth saying again and again, on top of everything else.
Ideas are not posts
A good point still has to be turned into a few short lines that read well and fit the limit.
Rewriting is repetitive
Most drafts need several passes before they sound right, and each pass costs time.
Voice drifts
Keeping the same tone and the same claims across posts is easy to lose track of.
Current topics take research
Reacting to what is happening means finding it, checking it and relating it to your business.
Publishing is another step
Moving finished text between a writing tool and X is more friction, and it is easy to lose track of what went out.
Without Kanso, and with it
- Thinking up post ideas from scratch each time
- Rewriting drafts until they sound right
- Keeping tone and claims consistent by hand
- Researching current topics before writing about them
- Switching between a writing tool and X
- Little record of what was drafted, posted or skipped
- Three drafts each time you run it, grounded in your company documents
- One draft regenerated in place when it is not quite right
- Current-events drafts that come with their sources
- A company voice or a founder's own voice
- Edit, then publish from Kanso or open X's composer
- Each publish tracked, and unclear outcomes flagged
Strategy, content, review, publish, reconcile
The X Agent is not a standalone tweet generator. It is one channel in Kanso, so every post starts from the same company documents the other agents use.
Strategy
Your company documents and brand voice.
Content
Drafts written from that context.
Review
You edit, regenerate or dismiss.
Publish
You press Post now, or post from X.
Reconcile
Kanso confirms what actually went out.
It drafts. You publish.
Kanso generates drafts when you run the agent, and a daily run is built in but currently paused. It does not post on a schedule or on its own. Nothing reaches X until you press Post now on a specific draft, or post it yourself from X's own composer.
From your company context to a confirmed post in five steps
Understand
Every draft starts from what Kanso already knows about your business.
- Reads the company documents Kanso built from your website, including product information and brand voice
- Grounds claims only in facts those documents support, and does not invent customers, statistics or counts
- Writes as your company, or switch to Personal Growth Mode for a founder's own voice
- Rotates the angle by day of the week so drafts do not repeat
Draft
Each run leaves drafts waiting in your Agents Feed. A daily run is built in and currently paused.
- Three drafts per run, each on its own angle and within X's 280-character limit
- Short lines in a natural voice, without hype phrases or hashtag clutter
- Each draft says why it works, and names any claim you should fact-check
- In founder voice, a draft can come with a suggested first reply
Refine
Make each post yours before it goes anywhere.
- Edit the text directly and watch the character count against X's limit
- Regenerate a single draft on the same angle without discarding the others
- Dismiss anything that is not worth posting
- Posts that were already posted, or are being posted, cannot be regenerated
Publish
Publishing is always your decision.
- Post now publishes through your connected X account, as written, with no further review step
- Preview on X opens X's own compose window with the text filled in, and needs no connection
- Kanso checks the final text again: not empty, within 280 characters, no placeholder text
- Connect through X's own authorisation, and disconnect any time
Reconcile
Kanso keeps track of what actually went out.
- Each post moves from draft to posting to posted, with a link once X confirms it
- If X rejects a post outright, it returns to draft so you can fix it
- If the result is unclear, Kanso does not retry, because that could post twice, and flags it for you
- A background check every few hours finalizes posts X confirmed, and never creates one
Posts about what is happening now, with their sources
Current Affairs is a separate action you run when you want it. It spends a web search, so it never runs on its own.
- Searches the web for topics relevant to your business
- Drafts posts only when it finds something relevant, and says so when it does not
- Every draft lists the sources it was grounded in, and flags the claim to verify
- Kanso does not know when a source was published, so check it before you post
- Refresh a current-events draft by running Current Affairs again
What the X Agent does
AI post drafting
Three drafts per run, each on its own angle, written from your company context and kept within X's character limit. Scheduled runs are built in and currently paused.
Company and founder voice
Write as a brand account, or switch to a founder's calm, first-person voice for building in public.
Regeneration
Replace a single draft with a fresh version on the same angle, without losing the rest.
Current-affairs drafts
On request, draft posts around relevant current topics, with the sources they were grounded in.
Fact-check flags
When a post states something that may be out of date, Kanso names the exact claim to verify.
Editing with a live count
Edit the text, watch the character count, and Kanso checks the final text again before it is sent.
Direct publishing
Post now publishes through your connected X account. Preview on X opens X's composer instead.
Publishing status
Each post moves from draft to posting to posted, with a link once X confirms it.
Careful with unclear results
If a publish cannot be confirmed, Kanso does not retry it, and a background job finalizes only posts X confirmed.
One channel in a marketing system
Many tools stop once the text is written. Kanso starts from your strategy and keeps going until it knows what happened to the post.
Starts from your strategy
Drafts come from the same company documents as Kanso's other agents, so your voice and your facts stay consistent across channels.
Grounded, not invented
Claims rest on facts your documents support. Current-events drafts show their sources, and uncertain claims are flagged for you to verify.
Publishing you can trust
Each post is claimed before X is called, so it cannot be sent twice. Unclear results are flagged instead of retried, and confirmed posts are recorded.
A place to speak up in public
X rewards short, timely, specific posts. That suits a few kinds of marketing well.
Company updates
Share what is new in your own words, close to when it happens.
Thought leadership
Put a founder's perspective in front of the people who follow your market.
Commentary
Add a considered view to a topic your audience is already discussing.
Industry conversation
Take part where people in your field talk to each other in public.
Kanso X Agent, managing X by hand, or a generic AI writer
| Manual X management | Generic AI writer | Kanso X Agent | |
|---|---|---|---|
| Strategy context | From your own head or notes | Only what you paste into the prompt | Your company documents and brand voice |
| Draft generation | Written by hand | Yes, from your prompt | Three drafts per run, grounded in your context. Scheduled runs are built in and currently paused |
| Regeneration | Rewrite it yourself | Usually | One draft replaced in place |
| Current-events workflow | Research and write it yourself | General knowledge, no sources unless you add them | On request, with the sources used and a fact-check flag |
| Review before publishing | Yours by default | Yours by default | Every draft waits for you |
| Publishing | Post from X yourself | Copy and paste | Post now, or open X's composer |
| Publishing status | You check X | None | Draft, posting and posted, with unclear results flagged |
| Scheduling | X's own tools or a separate scheduler | Not usually part of it | Not provided. Kanso drafts when you run it and you publish |
| Engagement analytics | Read X's own analytics | None | Not provided. Kanso does not read X analytics |
Tools and workflows vary. This describes the typical case of working by hand, or with a general AI assistant that is not connected to your company context or to X.
Part of Kanso, not a separate tool
The X Agent works from the same company documents as Kanso's other agents. Start with your website, and see the pricing page for which plans include it.
Got questions?
X Agent questions
Where the X (Twitter) Agent is used
These use cases name this agent in their workflow. Each one says what it produces and where you stay in control.
B2C
Social and content drafts for consumer brands that need to stay consistent across channels.
Build Your Founder Voice
Draft founder-voice posts for LinkedIn and X from your marketing context, then edit and publish them yourself.
Startups
Research launch conversations and draft posts when there is no marketing hire yet.
Small Business
Marketing help for owners with no marketing staff: a strategy from your site, then drafts to review.
Realtors
Personal-brand drafts for individual agents: LinkedIn and X posts, plus search content, for you to review.
Nonprofits
Storytelling and search content drafts for nonprofits with small teams.
Run your X channel from your marketing context.
Kanso drafts the posts, you decide what goes out, and it keeps track of what was published. Enter your website to start.
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