Tell the story of the vineyard, and make the tasting room easy to find online.
Kanso turns the searches your site almost wins into long-form drafts, reviews the pages a visitor lands on, checks what AI crawlers can read, and drafts short X posts. You edit and publish. It runs no bookings, club or shop, and checks no alcohol rules.
Free to start · No credit card required. See how it works
At a glance
The direct sale is the margin, and visitors begin online
A producer lives on selling bottles and visits directly. People look the estate up long before they travel, and its story seldom gets told.
The story stays in the cellar
Why this site, this vintage, this family: the most persuasive material is rarely written down.
The team is the vineyard
Harvest, bottling and visitors take every hour, and the website is last in the queue.
Visit pages are thin
Opening times and a photo are not enough to answer what a planner is searching for.
From a story told only to visitors in person to drafts that exist online
Kanso produces a first version from your site and search data. Taste, history and facts are yours.
- A site that says little beyond opening times
- No idea how the estate shows up in AI tools
- Short posts written only when there is a spare evening
- A story draft for a search the estate nearly wins
- A review of the pages a visitor reaches first
- Three short X drafts in the estate's voice to pick from
Storyteller, page reviewer, crawler check and short-post drafter
Writer, SEO and GEO do the main work, and X adds short posts.
Writer Agent
Picks a Search Console query where the estate is off page one and drafts one long article in the estate's brand voice.
- It produces
- A Markdown draft with its keyword and word count.
- Where it fits
- Estate, vintage and visit-planning stories.
SEO Agent
Reviews up to 25 public pages, such as the tasting-room, visit and contact pages, and uses Search Console data where connected.
- It produces
- Notes on the titles, descriptions and headings of the pages a visitor reaches.
- Where it fits
- Shows what a visitor planner reads first.
GEO Agent
Reads robots.txt for nine named AI crawlers and checks llms.txt and structured data.
- It produces
- A readiness report with a labelled estimate.
- Where it fits
- Shows whether AI tools can read the estate's pages.
X (Twitter) Agent
Drafts three posts per run under 280 characters, in a company voice or a first-person voice for the owner.
- It produces
- Three short drafts on different angles.
- Where it fits
- Brief notes from the estate that point to a longer story.
From the estate's website to a story you are proud to publish
Five steps. The wine is yours to describe; Kanso starts the writing.
- 01Kanso
Read the estate's own site
Kanso starts from your homepage and the pages it links to on the same site, and writes five documents including a brand voice. A site that never names its grapes or its history will not produce them, so add those.
Draft a long-form story
It uses Search Console queries from the last 30 days that have over 50 impressions and sit beyond position 10, and drafts for the most searched. The topic is not yours to set, and a small site may have no such query.
Review the visit pages
The analysis samples up to 25 public pages and flags missing titles, empty descriptions and weak headings, each with its evidence.
Draft short X posts
Each run gives three drafts. Regenerate one on its angle or discard it; none can be pointed at a particular bottle.
- 05You
Correct, add the detail, publish
Check every claim about the wine, add what only the winemaker knows, and publish through your own site. X posts go out only on Post now.
What you receive
Everything lands in the Agents Feed as a draft or a finding.
A long-form draft
A Markdown article built on a search the estate already appears for, with its keyword shown.
Visit-page findings
Each names the page, the reasoning and the data, and can become a tracked task.
A crawler report
The rule for each named AI crawler and the state of llms.txt.
X drafts
Three short posts per run, each within the character limit.
The estate speaks, and the estate approves
Kanso has no knowledge of your wines, your stock or your customers.
Kanso does
- Reads your public pages and search data
- Drafts stories and short posts
- Records the tasks you open
You decide
- Whether each statement about the wine is true
- Which drafts to use, change or drop
- What is published, where and when
Kanso never
- Sells or ships a bottle
- Posts to X unless you press the button
- Edits your website
Where this fits
Situations, not results. They depend on your site and your search data.
A visit question people keep searching
If the estate is on page two for it, the Writer Agent can draft an article for the owner to fill with real detail.
A tasting-room page with a photo and hours
The review shows the thin description.
A new vintage to announce
Run X for three starting points and rewrite one around what is in the bottle.
How Kanso approaches an estate's content
Each item here is behaviour the product has today.
Search leads the topic
A draft begins with a question that already reaches the site.
Drafts avoid made-up detail
The writing agents are told not to invent statistics or stories, so tasting notes and history come from you.
You decide the timing
No scheduler exists, so harvest-season posting follows your own calendar.
What Kanso does not do for wineries
A producer runs on shop, club and booking tools. Kanso connects to none of them.
It does not sell, ship or take bookings
No online shop, wine club, tasting reservations or order data, so a draft cannot reflect stock or availability.
It does not check alcohol-advertising or age rules
Kanso does not review drafts against any advertising or age-verification rule, so that check is yours.
It does not know the wine
It reads your public website only, so vintages, awards and tasting notes must come from you.
It does not run email or events
It sends no newsletters or club mailings and promotes no events.
It does not publish or schedule
There is no CMS integration and no post scheduler.
Related use cases
Turn Search Console Data Into Content
Turn Search Console opportunities into long-form article drafts in your brand voice, for you to review and publish.
How the Writer Agent picks a question to answer.
Get Found in AI Search
Check how readable your site is to AI systems, estimate how citable it looks, and turn the gaps into actions.
What AI crawlers can read of the estate's pages.
Build Your Founder Voice
Draft founder-voice posts for LinkedIn and X from your marketing context, then edit and publish them yourself.
How the X drafts are written in an owner's voice.
Travel
Destination and inspiration content drafts for travel agencies and tour operators, for you to review.
A neighbouring page, for the operators who send visitors to estates.
Questions about this use case
Can Kanso sell wine or manage a club?
No. It has no shop, club, shipping or reservation tools. It works from your public website, plus Search Console data if you connect it.
Does it check alcohol-advertising rules?
No. Kanso does not review drafts against any advertising or age rule. Whoever publishes is responsible for that check.
Can it write tasting notes?
Not reliably. It does not know your wines, and the writing agents are told not to invent details. Add notes yourself.
Can I tell it which story to write?
No. The Writer Agent chooses from your Search Console queries and takes no brief, but you can rewrite the draft toward any story.
Who posts to X?
You do, with Post now. Preview on X opens X's own composer if you would rather post there.
Do the estate stories need Search Console?
Long-form drafts do. The page review, crawler report and X drafts do not need it.
See plans and pricing · All use cases
Give the estate's story a first draft.
Enter your website. Kanso profiles the estate and drafts a story and short posts for you to correct.
Get started free · No credit card required