Keep one consistent brand voice across the channels consumers see you on.
Kanso drafts short X posts and longer guides from the same company context, finds Reddit threads where an honest answer is wanted, and checks how your site reads to search and AI crawlers. You edit and publish everything.
Free to start · No credit card required. See how it works
At a glance
Consumers meet you in many places, and the voice changes in each
A consumer brand shows up in a post, a search result, a forum thread and a landing page. Keeping them recognisably the same takes more attention than a small team has.
Voice drifts between channels
A short post written in a hurry and a long guide written carefully can sound like two companies.
Attention is short and topical
Consumer conversation moves with the news and the season, and a post that references events needs its facts checked.
Forum answers are hard to fake
Communities spot a promotional reply at once, so a useful answer takes real thought and a careful tone.
From separate efforts to one voice that you correct once
Kanso writes from a single brand-voice document, so every draft starts in the same place.
- Briefing each channel's content separately
- Checking current-events posts from scratch
- Guessing which guide is worth the time
- A brand-voice document written from your site that the writing agents share
- Short drafts, three at a time, on different angles
- Current-topic drafts that list the sources they used
Short posts, long guides, honest answers and a readable site
X leads. Writer, SEO and GEO cover the site and the long form, and Reddit helps where an answer is wanted.
X (Twitter) Agent
Writes three short drafts per run on different angles, in a company voice, and can draft posts around current topics when you ask.
- It produces
- X drafts within 280 characters, with a rationale and a note on anything to verify.
- Where it fits
- The short, frequent voice.
Writer Agent
Picks a Search Console query where your site is not on page one and drafts one long-form guide in your brand voice.
- It produces
- A Markdown draft for review.
- Where it fits
- The long, careful voice.
SEO Agent
Analyses up to 25 public pages and turns Search Console data into recommendations.
- It produces
- Findings on how your pages are titled and linked.
- Where it fits
- Keeps landing pages findable.
GEO Agent
Reports which of nine named AI crawlers your robots.txt disallows and whether llms.txt is served.
- It produces
- A readiness analysis.
- Where it fits
- Checks what AI systems can read.
Reddit Agent
Checks recent posts in subreddits chosen for your brand and drafts a reply when one would genuinely help.
- It produces
- Reply drafts for existing threads.
- Where it fits
- Answers where people ask.
One voice, written down once
Five steps. The first sets the voice every later draft follows.
- 01Kanso
Write the voice down
Enter your website and Kanso reads the homepage and the same-site pages it links to, then writes five documents, including a brand voice with words to use and avoid. Edit it, and the writing agents follow your version.
Draft the short posts
Each run leaves three drafts on different angles, each within 280 characters. Personal Growth Mode switches to a founder's first-person voice. It is a voice setting, not a promise of growth.
Add a topical post, when you want one
Current Affairs is a separate action you start. It searches the web for relevant topics and drafts only if it finds something, listing its sources. Source dates are unknown to Kanso, so confirm how recent a source is before you rely on it.
Write the long form and check the site
The Writer Agent drafts a guide for a Search Console query where you are not on page one. SEO and GEO check the pages and the crawler rules. Reddit looks for threads in subreddits inferred from your site.
- 05You
Edit, then publish yourself
Edit each draft in your voice. Post to X with Post now, or open X's own composer with the text filled in. Guides and Reddit replies are published by you.
What you receive
Drafts and findings wait in your Agents Feed.
X drafts
Three per run, each with a rationale and a flag on any claim to verify. One draft can be regenerated in place.
A guide draft
A long Markdown guide for a query where your brand already shows up.
Reddit reply drafts
A reply from your product information and brand voice, with a flag on any claim to check.
A brand voice is yours to approve
Kanso drafts in the voice it reads from your site. You decide whether it is the voice you want.
Kanso does
- Drafts from your brand-voice document
- Lists the sources behind a topical draft
- Re-checks the final X text before it is sent
You decide
- Whether a draft sounds like your brand
- Whether a topical post is accurate and appropriate
- When to post, and whether to post at all
Kanso never
- Posts without your click
- Schedules a post or picks a best time
- Publishes a guide or a Reddit reply on its own
Where this fits
Situations, not results. What turns up depends on your site and queries.
A seasonal moment
Run Current Affairs to see whether anything relevant is in the news, then check each source.
A question people ask before they buy
If Search Console shows it on page two, the Writer Agent can draft the guide for you to correct.
A thread asking for recommendations
A Reddit scan can surface it and draft a candid reply, including where your brand is not the right fit.
How Kanso approaches consumer content
Each point is something the product does today.
One voice document drives the drafts
The writing agents draw on the brand voice Kanso writes from your site, which you can edit.
Topical drafts show their sources
You see what a current-topic draft rests on, and the flag on any claim to verify.
Posting stays manual
An unclear publish outcome is flagged for you to check, never retried.
What Kanso does not do for consumer brands
Consumer marketing leans on tools Kanso does not have. These are the limits.
It does not run ads, email or loyalty programmes
None of these is part of the product, and it holds no customer data.
It does not arrange creators or make video
There is no creator outreach or video production today.
It does not schedule posts
There is no scheduler and no best-time suggestion. Every post is a click.
It does not read engagement
No impressions, likes, reposts or follower figures. It tracks only whether a publish succeeded.
It cannot vouch for a news source
It does not know when a source was published or whether it is right. You check it.
Related use cases
Build Your Founder Voice
Draft founder-voice posts for LinkedIn and X from your marketing context, then edit and publish them yourself.
The X and LinkedIn drafts in more detail.
Turn Search Console Data Into Content
Turn Search Console opportunities into long-form article drafts in your brand voice, for you to review and publish.
The Writer workflow in more detail.
Get Found in AI Search
Check how readable your site is to AI systems, estimate how citable it looks, and turn the gaps into actions.
The GEO checks in more detail.
Ecommerce
Search and content drafts for online stores, built from your own site and Search Console data.
For brands selling through their own online store.
Questions about this use case
Can Kanso keep my posts in one voice?
It writes from the brand-voice document it builds from your website. Edit that document, and the drafts follow it. You still review every draft.
Can it post about current events?
On request. Current Affairs searches the web for relevant topics and drafts only when it finds something, listing its sources. It does not know when a source was published, so check it.
Does it schedule posts?
No. Nothing is published until you press Post now on a specific draft, and Kanso does not pick a best time.
Can it run ads or email?
No. Neither is part of the product today.
Does it use my customer data?
No. Kanso reads your public website and your Search Console data. It has no access to customer records.
Does it measure how posts perform?
No. It does not read engagement figures from X. It tracks only whether each publish succeeded.
See plans and pricing · All use cases
Get your brand voice written down once.
Enter your website. Kanso writes your voice document and drafts short and long content from it for you to review.
Get started free · No credit card required